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Grassroots
Action
April/May
ACTION
OF THE MONTH
(Previous
Actions)
Radio
Public Service Announcement
NEW
Radio PSA for Organic Land Care
Radio provides
a great outlet for us to get our message out about the importance of organic
land care. Public service announcements (PSAs) are often played
by radio stations as a service to the public. The
chances that they will be played increases greatly if the request comes
from a local listener! That is why we need your help. Please contact your
local radio station and request that they play our PSA promoting the importance
of organic land care for healthy communities.
If
you or your local environmental group has a web page you can put the PSA
on there too.
How
to Contact Your Local Radio Station
Contact your local station's programming director or find the station's
website to find out their preferred method for receiving PSAs. Tell them
you are part of the National Coalition for Pesticide-Free Lawns and would
like them to air our 30 second PSA on the importance of organic land care
in protecting public health and the environment. You have an MP3 they
can play, or the text version if they would like to read it themselves.
Sample
email text:
Dear Radio Programming Director,
Please help us promote the protection of state and local water supplies
and public health. The National Coalition for Pesticide-Free Lawns requests
that you play our 30 second public service announcement -Organic Lawns
Now- on the importance organic land care. This very timely and emerging
topic is of interest to all families and communities concerned with protecting
their children, pets and environment.
We would appreciate
it if you could air Organic Lawns Now throughout the spring and summer
seasons. The Mp3 and text versions are attached.
Report
Back
Let us know if you hear the PSA played in your community!
For questions or
assistance contact Eileen Gunn at info@beyondpesticides.org.
Don't forget last
month's action, our new factsheet, Read
Your "Weeds"- A Simple Guide to Creating a Healthy Lawn,
is available to disseminate in your community.! You can print and distribute
it, send it to your home and garden (or lifestyle) editor of your local
paper, or just hand it to your neighbors!
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